Privacy policy

Last Updated: September 21, 2026

Welcome to Clove & Vine ("Clove & Vine", "we", "us", or "our").

This Privacy Policy explains how Clove & Vine collects, uses, stores, protects and shares personal information when you visit or use clovevine.in (the "Website"), place an order, contact us, or otherwise interact with our services.

Clove & Vine is an India-based online clothing and fashion business operating through a dropshipping/third-party fulfilment model. We sell our products to customers in India and may work with third-party suppliers, manufacturers, fulfilment partners, payment processors, logistics companies, analytics providers and other service providers to operate our business.

By using our Website, you acknowledge that you have read this Privacy Policy. Where applicable law requires consent for a particular processing activity, we will seek consent in the manner required by applicable law.

1. INFORMATION WE COLLECT

Depending on how you interact with Clove & Vine, we may collect the following information.

A. Information You Provide Directly

When you place an order, contact us, or use certain features of our Website, we may collect:

  • Full name

  • Mobile/phone number

  • Email address

  • Billing address

  • Shipping/delivery address

  • Order details

  • Products purchased

  • Return, refund or exchange information

  • Information you provide when contacting customer support

We only seek information that is reasonably necessary for the relevant purpose.

B. Payment Information

Payments may be processed through third-party payment providers, including providers such as:

  • Shopify Payments

  • Razorpay

  • Cashfree

  • Cash on Delivery

  • Other payment providers made available through our Website

Payment providers may collect and process payment information directly in accordance with their own privacy policies and terms.

Clove & Vine does not intend to store complete credit/debit card numbers, CVV numbers, UPI PINs or payment authentication credentials on its own systems.

C. Automatically Collected Information

When you visit our Website, certain technical information may automatically be collected, including:

  • IP address

  • Browser type

  • Device type

  • Operating system

  • Pages viewed

  • Products viewed

  • Date and time of access

  • Website interaction information

  • Referring website or source

  • Approximate location information

  • Cookies and similar technologies

This information may be collected through Shopify, Shopify Analytics, Google Analytics, Meta Pixel and similar technologies.

2. HOW WE USE YOUR INFORMATION

We may use the information we collect for purposes including:

Order Processing and Fulfilment

We use your information to:

  • Process and confirm your order

  • Process payments

  • Prepare your order for fulfilment

  • Arrange manufacturing, printing, packing or other order-related services

  • Ship and deliver your order

  • Provide order and shipment updates

  • Process returns, refunds and exchanges

  • Provide customer support

Website and Business Operations

We may also use information to:

  • Operate and maintain our Website

  • Improve our products and services

  • Understand customer interactions with our Website

  • Analyse website traffic and performance

  • Detect and prevent fraud or unauthorized activity

  • Maintain website and transaction security

  • Maintain business, accounting and transaction records

  • Comply with applicable legal and regulatory requirements

Communications

We may use your phone number or email address for necessary transactional communications, such as:

  • Order confirmation

  • Payment confirmation

  • Shipping updates

  • Delivery information

  • Return/refund updates

  • Customer-service communications

  • Other communications necessary to fulfil or administer your order

Clove & Vine does not currently use customer information for promotional email, SMS, WhatsApp or other direct marketing communications.

If our marketing practices change in the future, we will handle such communications in accordance with applicable law.

3. DROPSHIPPING AND THIRD-PARTY FULFILMENT

Clove & Vine operates using a dropshipping/third-party fulfilment model.

This means that some products purchased through our Website may be manufactured, printed, packed, processed or fulfilled by an independent supplier, manufacturer or fulfilment partner on our behalf.

Where necessary to fulfil your order, we may provide relevant customer information to such partners.

This may include:

  • Customer name

  • Phone number

  • Email address, where necessary

  • Shipping address

  • Order details

  • Product and quantity information

The information is shared only to the extent reasonably necessary for the partner to perform services relating to your order, such as manufacturing, printing, packing, dispatching, delivery or handling an order-related issue.

Our fulfilment partners may therefore receive your delivery information even though you purchased the product directly from Clove & Vine.

We expect our service providers and fulfilment partners to use customer information only for legitimate business purposes and to take reasonable measures to protect it.

However, because these services are provided by independent third parties, their own privacy policies and terms may also apply to their processing of information.

4. SHIPPING AND LOGISTICS PARTNERS

To deliver your order, we may share relevant information with logistics and shipping providers.

These may include:

  • Shiprocket

  • Delhivery

  • Blue Dart

  • Other courier or logistics providers that we may use from time to time

Information shared may include your:

  • Name

  • Phone number

  • Shipping address

  • Order details

This information is provided so that the logistics provider can collect, transport and deliver your order and provide shipment-related services.

5. PAYMENT SERVICE PROVIDERS

We may use third-party payment service providers, including Shopify Payments, Razorpay, Cashfree and other payment partners.

These providers may process information required to authorize and complete your transaction, prevent fraud and provide payment services.

Your use of a third-party payment method may also be subject to the privacy policy and terms of that payment provider.

Clove & Vine does not control the independent privacy practices of third-party payment providers.

6. THIRD-PARTY SERVICE PROVIDERS

We may engage third-party service providers to help us operate, maintain and improve our Website and business.

These providers may assist with:

  • Website hosting and ecommerce operations

  • Payment processing

  • Product manufacturing

  • Printing

  • Order fulfilment

  • Packaging

  • Shipping and logistics

  • Returns and refunds

  • Customer support

  • Website analytics

  • Advertising measurement

  • Fraud prevention

  • Technical support

  • Website security

  • Reporting and business operations

Such service providers may have access to personal information only to the extent reasonably necessary to perform their services.

We do not sell, rent or trade your personal information as a business practice.

7. ANALYTICS AND TRACKING TECHNOLOGIES

We use certain analytics and tracking technologies to understand how visitors use our Website and to improve our services.

These may include:

  • Shopify Analytics

  • Google Analytics

  • Meta Pixel

  • Cookies

  • Similar technologies

These technologies may help us understand:

  • Which pages are visited

  • Which products receive interest

  • How visitors interact with the Website

  • Website traffic sources

  • Website performance

  • Advertising or campaign performance, where applicable

The information collected through these technologies may include technical information about your device, browser, IP address and interactions with our Website.

Third-party analytics providers may process information according to their own privacy policies.

8. COOKIES

Our Website may use cookies and similar technologies.

Cookies are small files or pieces of information stored on your device that can help a website remember certain information and understand how visitors use the website.

We may use cookies to:

  • Make our Website function correctly

  • Remember preferences

  • Maintain shopping and checkout functionality

  • Understand Website usage

  • Analyse traffic

  • Improve Website performance

  • Measure the effectiveness of advertising or campaigns, where applicable

You may be able to control or delete cookies through your browser settings.

Disabling certain cookies may affect some functionality of our Website.

9. DISCLOSURE REQUIRED BY LAW

We may disclose personal information when reasonably necessary to:

  • Comply with applicable laws or regulations

  • Respond to lawful government or regulatory requests

  • Comply with court orders or legal processes

  • Prevent fraud or unauthorized activity

  • Investigate security incidents

  • Protect our legal rights, property or users

  • Enforce our terms and policies

We may also disclose information where such disclosure is otherwise permitted or required under applicable law.

10. BUSINESS TRANSFERS

If Clove & Vine is involved in a merger, acquisition, restructuring, sale of assets, transfer of business or similar transaction, customer information may be transferred as part of that transaction, subject to applicable law.

Where legally required, we will provide appropriate notice regarding significant changes affecting the handling of personal information.

11. DATA SECURITY

We take reasonable measures designed to protect personal information against unauthorized access, misuse, alteration, disclosure, loss or destruction.

We may use security measures provided by Shopify and our other technology and service providers.

However, no internet transmission, electronic storage system or online service can be guaranteed to be completely secure.

You should therefore avoid sending highly sensitive information through unsecured communication channels.

If you believe that your personal information or order account has been accessed or used without authorization, please contact us promptly.

12. DATA RETENTION

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected or as required or permitted by applicable law.

This may include retaining information for:

  • Order fulfilment

  • Customer support

  • Returns and refunds

  • Accounting and tax records

  • Legal compliance

  • Fraud prevention

  • Dispute resolution

  • Business record keeping

  • Website and transaction security

When information is no longer required for a legitimate purpose or legal obligation, we may delete, anonymize or otherwise dispose of it in accordance with applicable requirements.

13. YOUR RIGHTS

Subject to applicable law, you may have rights relating to your personal information, including rights to:

  • Request information about personal data processed by us

  • Request correction of inaccurate personal information

  • Request deletion of personal information where legally applicable

  • Withdraw consent where processing is based on consent

  • Raise a privacy-related grievance

  • Exercise other rights available under applicable Indian data protection law

Certain information may need to be retained where required by law or where necessary for legitimate business, legal, accounting, security or dispute-resolution purposes.

Where consent is the basis for processing, withdrawal of consent will not affect the lawfulness of processing carried out before withdrawal.

14. CHILDREN'S PRIVACY

Clove & Vine sells clothing products that may be purchased by customers of different ages.

Where applicable law requires parental or guardian consent for processing a child's personal data, we will comply with the applicable requirements.

If a parent or lawful guardian believes that personal information of a child has been collected in circumstances where it should not have been, they may contact us using the contact details below.

15. SOCIAL MEDIA

Clove & Vine may operate social media pages or profiles on platforms including:

  • Instagram

  • Facebook

If you interact with us through these platforms, the relevant platform may independently collect and process information about you.

Your interactions with these platforms are subject to their respective terms and privacy policies.

Clove & Vine does not control the privacy practices of these third-party platforms.

16. THIRD-PARTY LINKS

Our Website may contain links to third-party websites, applications or services.

These third-party websites may have their own privacy policies and terms.

We are not responsible for the privacy practices, security or content of third-party websites that we do not control.

We encourage you to review the privacy policy of any third-party service before providing personal information to it.

17. NO SALE OR RENTAL OF CUSTOMER INFORMATION

Clove & Vine does not sell, rent or trade customer personal information to third parties as a commercial activity.

We may, however, share necessary information with service providers, fulfilment partners, payment processors, logistics providers, analytics providers and other partners as described in this Privacy Policy.

Such sharing may be necessary to provide the products and services you have requested.

18. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time.

Changes may be made because of:

  • Changes in our business model

  • Changes in our dropshipping or fulfilment partners

  • Changes in payment or logistics providers

  • Changes to our Website

  • Changes in analytics or tracking technologies

  • Changes in applicable laws or regulations

When we update this Privacy Policy, we will update the "Last Updated" date shown at the beginning of this document.

We encourage you to review this Privacy Policy periodically.

19. CONTACT AND PRIVACY GRIEVANCES

If you have questions, concerns or requests relating to this Privacy Policy or the handling of your personal information, please contact us.

Business/Brand: Clove & Vine
Website: clovevine.in
Location: Delhi, India
Privacy/Customer Support Email: support@clovevine.in

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20. GOVERNING FRAMEWORK

This Privacy Policy is intended for the operation of Clove & Vine's online business in India and is intended to operate consistently with applicable laws and regulations governing personal data and privacy in India.

Nothing in this Privacy Policy is intended to restrict or remove any rights that cannot legally be restricted or removed.

Clove & Vine
Delhi, Indi